About us

Zaad means provisions.

In Arabic, zaad is what you carry for the road. We build for the people who carry it for everyone else: the importers and distributors whose buying decisions decide whether shelves are full, and at what cost.

Why we started

Distributors in Jordan and the wider region buy across lanes that can change in a week: a strait slows, a port backs up, a supplier ships short. The tools sold to them either forecast confidently and optimise against the forecast, or hand them a dashboard and leave the decision where it was.

We wanted something narrower and more honest. Read how a business actually orders. Estimate the state its suppliers and lanes are in. Change its orders only when its own history shows the change would have paid, and say so plainly when it would not.

That is the whole product. It is built in Amman, and it is in pilot with a small number of distributors who let us test it on their real files.

What we hold ourselves to

No forecast of savings

We publish backtests on your data, never a promised percentage.

Negative results stay

When a method loses to your policy, that result is kept and reported, not tuned away.

Your data is not our asset

Vaults are isolated and pseudonymised. We do not pool your files to sell insight to anyone else.

Talk to us.

If you import what you sell and want to see the diagnostic on your own history, we would like to hear from you.